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Blogs for SEO
A major emphasis of our online marketing initatives are blogs. Blogs are a great way to attract live traffic and promote products and services. They are also an excellent way to build powerful back links. With your program we will set up several blogs on blog sites that we pay to host (http://www.typepad.com). We also use free blog sites such as Google’s Blogger.com (http://www.blogger.com). Each week we will post fresh content on these blogs. While blogs can increase live traffic, the main emphasis regarding blogs is to bolster your main website by constantly sending back links to it.
Articles for SEO
Your campaign will also contain articles. Articles which on the web is considered to be “content” is perhaps the most important piece of the social link building puzzle. With our campaign, we will make sure that your website has fresh content weekly. Each of our content articles include backlinks to your specific webpage with specially selected keywords. It should be noted that our content will be optimized for the search engines. While absolutely readable and coherent, they are geared towards Google and other search engines that send spider robots to websites each day looking for new content and indexing sites for specific keywords. With our specially optimized articles (content) on your sites, search engines will know exactly which keywords to rank your site within their indexes.
Article Submissions for SEO
Besides writing fresh, optimized content for your website, we also submit your content to article submission sites. Article submission sites are a popular way to share content among web developers. In addition, they also are a great way to earn additional backlinks. When an article is submitted to an article distribution site, it usually includes a bio box or area where the author can include relevant information so that those that read the article can contact him or her. In most cases a bio box will include a backlink.
Backlinks as stated above are extremely important for ranking your website high in the indexes. Articles submitted to sites and accepted are usually given their own web page with their own backlink. In addition, any web developer is allowed to post content that has been submitted to article distribution sites on their own websites as long as they do not edit it and leave the bio box fully intact (including the backlink). Usually we will submit all articles to 10 article submission sites, however in the long run, these 10 articles can be potentially on dozens of sites.
Press Release Distribution for SEO
Similar to article distribution, press release distribution is a great way to get maximum backlinks, as well as a lot of eyeballs on your content. Since press releases require a fee to submit to, they generally guarantee that they will pass along the press release to a select number of sites (usually in the hundreds). For the most part, press releases can give a website a huge boost by having their backlink as well as their announcement being seen by thousands of people and being posted on potentially hundreds of sites.